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March 31, 2006

WebTrends Analytics 8

Perhaps not the most exciting post for my brand new blog, and perhaps I should be extolling the virtues of WebAbacus rather than name-checking a competitor, but I happened upon WebTrends Analytics 8 today, which is at the core of their new MarketingLab poduct.

Version 8 seems to be much of the same-old, same-old from WebTrends, but they have a new dashboard report (with some nice modelling capability) and something a bit like WebAbacus's category report for marketing response analysis.

Should you not feel like registering with webtrends.com, you can download a datasheet on the new product without having to do so.

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