Phorm over function

Reading Time: 4 minutes

There’s been plenty of buzz (more of the angry hornet variety rather than the just-inhaled-a-lungful-of-dope variety) about Phorm of late, precipitated by a press release that the company put out on Feb 14 in the UK, announcing partnerships with three major UK ISPs to provide a system “…which ensures fewer irrelevant adverts and additional protection … Read more

News, news, news…

Reading Time: 2 minutes

Sigh. Blog post topics seem to be like buses – you wait ages for one to come along, and then three come along all at once. Actually, I’ve got four things to post about, but I’m going to leave two until after the weekend. Here are the other two. Funnily enough, they’re related – both … Read more

What’s in an ANID?

Reading Time: < 1 minute

I promised some time ago that I’d post more information on the process by which we get the demographic data into Gatineau. As I mentioned before, this information comes ultimately from data that people provide when they sign up for a “Live ID” to access one of Microsoft’s online services, such as Messenger or Hotmail … Read more

More on the Comscore cookie deletion study

Reading Time: 3 minutes

A bit late to the punch with this one (as ever), but Comscore have published a white paper which contains more detail about the methodology behind their recent study which showed that both first and third-party cookies are deleted more than we thought (or at least more than we hoped). It clears a few things … Read more