Curmudgeonly hermit that I am, I don’t often leave my Pacific Northwest aerie and venture out into the wider world (unless you count the Eastside as the wider world, which I don’t). But next Monday, March 30, New York City will be blessed by my mysterious presence, as I participate in a panel at the Advertising Research Foundation’s annual convention, re:think, at the Marriot Marquis.
The name of my session is “Maximizing the Value of Your Digital Media Measurement Strategies”, and is on Monday 3/30 at 3pm. I’ll be joined by some smart folks from the world of online audience & campaign measurement from Carat Digital, Mullen, RAPP and Datran Media.
If you want to come along and and heckle, the nice folks at Datran have kindly sponsored some free passes (just for this session, not the entire event) – you can register for one here. Alternatively, if you’re in New York at that time, and would like to meet up, drop me a line – I’ll be around until the end of the day on Tuesday.